Valentina Zajec

Event Production

VIDEO INTRO

BIO

Valentina Zajec is a storyteller, creative strategist, and traveller with a passion for inspiring people about sustainability, climate change, and animal protection. Valentina is a marketing graduate from the University of Applied Sciences Campus 02 in Graz, specialising in international marketing management. Through her education and work experiences in the profit and non-profit sectors, she strongly advocates for corporate social responsibility and green innovations. Originally from Croatia, she has helped organise several projects aiming to increase the attractiveness of the STEM industry among the young population, as well as projects associated with animal protection and sustainability. Valentina joined the team in 2022, and she is responsible for the event production of multiple Green Campus programs.

RESUME

EDUCATION

Master in International Marketing @ University of Applied Sciences Campus 02 22'

Bachelor in Public Relations and Media Studies @ University of Applied Sciences VERN' 18'

PROFESSIONAL EXPERIENCE

Legal Intern @ Coca-Cola HBC Adria

Tasks: Reviewed and drafted sponsorship & business cooperation agreements, sales contracts, and annexes to the contracts. Drafted official letters to state institutions, companies, individuals and the worker's council. Created a rulebook on internal reporting of irregularities.

Event Assistant (Volunteer) @ Croatian Public Relations Association

Tasks: Assisted in organising the conference program #CreateYourStory, presentations and social media publishing. Communicated with the speakers, other students, press and sponsors.

Event Assistant (Volunteer) @ Nikola Tesla Association - Genius for the Future

Tasks: Assisted in the organization of Tesla & Friends manifestation. Organised promotional materials and communicated with the guests, press and sponsors.

Social Media Manager Intern @ Fishery Cooperative Adria

Tasks: Improved Facebook presence, increasing Facebook followers by an estimated 80% growth in 4 months. Created new content for the Facebook page with corporate social responsibility campaigns, product offerings, and employee testimonials. Continually reviewed feedback from followers. Worked extensively to develop and implement social media strategies to increase brand awareness and reach the target audience.

AWARDS

  1. Finalist in the category for the Best Bachelor Thesis in field of PR (Issued by Croatian Public Relations Association)
  2. Third Place for the Development of a Business Plan for Heineken Croatia and their Brand Desperados (Issued by eStudent)
  3. First Place in the Category for the Best Seminar Paper in the Field of PR (Issued by Croatian Public Relations Association)
  4. Finalist in the Category for the Best Communication Plan in the Field of PR (Issued by Croatian Public Relations Association)

CERTIFICATIONS

  1. Strategic Management and Formulation (Issued by Copenhagen Business School)
  2. Google Ads Search Certificate (Issued by Google)
  3. Inbound Marketing (Issued by Hubspot Academy)
  4. The Fundamentals of Digital Marketing (Issued by Google Digital Garage)
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